AUTHORS
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Submission guidelines
Tutorial for Authors


REVIEWERS
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Tutorial for Reviewers


CONTACT
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JAR Website

Journal of Advertising Research

Welcome to the online submission and editorial system for the Journal of Advertising Research (JAR), the official journal of the Advertising Research Foundation.

The Journal of Advertising Research is the research and development vehicle for professionals in all areas of marketing including media, research, advertising and communications. JAR encourages dialogue between practitioners and academics to expand knowledge about all facets of marketing and advertising research and to support the ARF's mission of 'effective business through research and insights'.


Frequently Asked Questions

Is this the first time you have used this website to submit a manuscript?
If so, please select register from the menu at the top of the page, enter the details requested, and click continue. You will be emailed a username and password, please then use these to log in.

Submitting a manuscript
Please click the 'log-in' button from the menu above, enter your username and password and log in to the system as 'Author'. Then follow the instructions to submit your manuscript. After uploading your manuscript, it will be automatically formatted as a PDF file, and you will be sent an email requesting that you approve your submission. Please return to the main menu and APPROVE your submission accordingly. The pdf will then be send to the Editors for consideration.

Returning authors
Please use the provided username and password and log in as 'Author' to track your manuscript or to submit a NEW manuscript. (Do not register again as you will then be unable to track your manuscript).

Checking manuscript status
If you already have a manuscript in the system the corresponding author can log in to check the status. Online manuscript tracking only applies to new manuscripts submitted via the website, if you submitted your paper via email, please contact the JAR Editorial Office (jar@warc.com) with your paper number to check the manuscript status.

Reviewers
Please click the 'log-in' button from the menu above and log in to the system as 'Reviewer', or use the link in your review request email. You may view and/or download manuscripts assigned to you for review, submit your comments for the editors and the authors, and track the progress of your manuscripts through the system. Note Please click the 'Accept' or 'Decline' button as appropriate as soon as possible after receipt of the email asking you to review a manuscript.

Are you an author and reviewer for JAR?
You will be able to perform both these activities with your one account. Select Login from the menu at the top and enter your username and password. Then click the Author or Reviewer Login button, whichever is relevant to the work you wish to undertake.

Have you forgotten your password?
To receive an email reminder of your password, select forgot your password, enter your first and last name and then your email address in the pop-up box, and click 'send password'.

Would you like to change your details?
To update your user profile, log-in and then choose "change details" from the menu at the top of the page.

What software do I need to use this system?
As well as an e-mail address, you will also need Acrobat Reader to view a final pdf of your paper. This can be downloaded for free here.


Problems or Questions

To contact us with any queries or enquiries, please e-mail our author and reviewer support team.

Alternatively, contact us at:
Journal of Advertising Research
World Advertising Research Center, Farm Road,
Henley-on-Thames, Oxfordshire, RG9 1EJ, UK

Website: www.jar.warc.com
Email:  jareditor@warc.com
Telephone: +44 1491 411000

 

JAR is published quarterly for The Advertising Research Foundation by the World Advertising Research Center. © World Advertising Research Center 2007

Journal of Advertising Research